© 2016 by Forrest Grenfell.

PACKAGING DESIGN

Packaging is designed to emphasize the variety of choices that New Seasons Market offers in its deli and bulk food sections and is targeted on a demographic getting meals to go. Sustainability is enhanced through the reusable, modular packaging, which allows customers to purchase an assortment of items from the hot food, salad, and sandwich bars without using multiple disposable packages.